HELLO KIDDO !

Client
Mademoiselle
Designer Avenue

Skills 
Branding
Graphic Design
Illustration 

Charlie - Concept Store

Charlie is a true paradise for little ones and their parents in search of playful and creative treasures. Located in the heart of Mauritius, the store invites wonder, with each corner filled with trendy clothing, educational toys, and delightful items for young curious minds, typically around 4 years old.

Its visual identity is a tribute to the beauty of the Indian Ocean. Delicate illustrations of various seashells bring the space to life, creating an atmosphere where every detail evokes the tropical charm of our island. The soft, sunny color palette transports customers into a warm and soothing world, reflecting both the joy of childhood and the serenity of our island environment.